Something old, something new,
something borrowed, something blue...

Every bride deserves Something Blue for her big day. Our collection of stunning denim jackets and luxe bridal essentials has been lovingly curated to delight even the most discerning bride.

Our chief Bluebelle, Renee, is no stranger to the bridal world. An award-winning bridal hair and makeup artist, she also owned the iconic Bondi Princess Beauty Parlour—a glamorous, Hollywood-inspired beauty salon at Bondi Beach, beloved by both locals and celebrities.

Over the years, Renee often heard brides lament that they couldn't find something blue that was beautiful, unique, luxe, or truly special.

Fast forward a few years—now that her gorgeous son is a little older, Renee has brought Something Blue to life, sharing her passion with brides across Australia and beyond.

She is endlessly grateful for her talented team of Bluebelles, her wonderfully supportive husband, her beautiful mum, her darling son, and her fabulous, champagne-loving friends—who have spent countless hours testing, contributing to, and cheering on her ideas (over a glass or two of bubbly, of course!).

We hope you adore our denim jackets and bridal must-haves as much as we do. Thanks for stopping by, and best wishes for your big day! 💙✨ xxx